For network marketers

Your Company Has a Brand.
Now Build Yours.

You’ve built relationships, knowledge and experience. Now turn what you’ve built into a personal brand that’s yours to grow.

Wherever your business takes you next.

An experienced independent professional standing in a calm, sunlit home study

You’re building two things

Believe in the company. Build the person too.

You can love the products. Believe in the company. Build the business.

None of that needs to change.

But while you’re helping build awareness for someone else’s brand, there’s another one worth investing in.

Yours.

The sameness problem

Same company. Same products. Same website.

  • Products
  • Website
  • Graphics
  • Videos
  • Promotions
  • Presentations

But only one person has your story.

No one else has your exact combination of experience, personality, relationships, knowledge and perspective.

Your replicated website

Keep it.

It has an important job. Let it do that job.

Company website

  • Products
  • Orders
  • Enrollment
  • Company information

Personal website

  • Story
  • Expertise
  • Perspective
  • Content
  • Connection

They don’t compete. They work together.

Start with a better question

What do you want to be known for?

  • What have you learned?
  • Who do you enjoy helping?
  • What do people already ask you about?
  • What could you teach?
  • What would you still talk about if there were nothing to sell?

Your answers are the beginning of your personal brand.

Authority, not influence

You don’t need to become an influencer.

You need to become known for something.

  • Wellness

    Healthy aging

  • Beauty

    Confidence after 50

  • Business

    Leadership and entrepreneurship

Share what you know. Tell useful stories. Answer real questions. Develop a point of view. Help before you sell.

Be known for more than what you sell.

Personal brand equity

Build equity in your own name.

  • Domain
  • Website
  • Content
  • Audience
  • Reputation
  • Relationships

Companies evolve.

Products change.

Platforms change.

Algorithms change.

The one constant is you.

Build something capable of growing with you.

A quick personal brand check

How independent is your personal brand?

If your business changed tomorrow…

  • Would your online presence still make sense?
  • Would people still know what you stand for?
  • Could your audience still find and hear from you?
  • Would your brand have somewhere to go next?

If you’re unsure, that’s where Design Yourself begins.

Human first

Technology should amplify you, not replace you.

AI can help you research, organize, write, edit and repurpose.

But it can’t replace the experiences, opinions, stories and perspective that make your brand yours.

Human first. AI second.

Your digital home

Give your name a home.

A conceptual example

Susan Martin

Helping women build stronger, healthier lives after 50.

StoryJournalRecommendationsConnect

An illustrative example only. Not a real person or client.

Social media helps people discover you.

Your website helps them understand you.

Your company has its own brand and systems. Design Yourself Launch is the managed personal brand and website that stays with you — built and looked after so you can keep doing the work. Explore Design Yourself Launch →

What comes next

Your next chapter may not look exactly like this one.

Maybe you stay with your company for another twenty years.

Maybe your experience eventually leads to coaching, speaking, consulting, creating or something you haven’t considered yet.

You don’t have to know today.

Build a brand capable of going there with you.

I know this world

I’ve lived it.

I’ve spent more than 30 years around network marketing, recruiting, promotion, leadership and entrepreneurship.

I’ve watched people develop extraordinary skills through this business.

And I’ve learned something important:

The experience you’ve built has value beyond any one company.

Eric Mallari

Founder, Design Yourself

Eric Mallari, founder of Design Yourself, seated at his desk

Personal Brand Launch

Turn what you’ve built into something of your own.

A guided process for turning your experience, knowledge and ambitions into a professional personal brand.

  1. Discover
  2. Define
  3. Design
  4. Build
  5. Launch
  6. Grow

You’re not starting from zero. You’re starting from experience.

See it built

What this looks like finished.

This is Eric’s own personal brand, built with the same method described above. He is not a fictional persona — he is the founder of Design Yourself, and this is how his experience, point of view and next chapter look when they are given a home of their own.

As you look through it, notice what makes it feel owned: a clear position, the principles he actually operates by, a named method with a visual framework, published thinking, a resource he created himself, and a direct way to start a conversation.

This is what your name could look like with a home of its own.

They designed the products.

They designed the website.

They designed the marketing.

They designed the company.

Now design yourself.

Build something with your name on it.